The company`s mission is to become the leader in the luxury market at a worldwide level.
Louis Vuitton Mission Statement
The mission of the LVMH group is to represent the most refined qualities of Western “Art de Vivre” around the world. LVMH must continue to be synonymous with both elegance and creativity. Our products, and the cultural values they embody, blend tradition and innovation and kindle dream and fantasy.
Louis Vuitton Vision Statement
They work with a holistic, yet realistic approach. They state that it is their duty to use their position as a luxury brand
to pioneer and promote sustainability.
Louis Vuitton Values
Gucci describes themselves as cool and responsible and values themselves on
their craftmanship. These three concepts are linked; Taking up responsibility
can as well be cool.
Sources:
- https://innovatingsustainablefashion.files.wordpress.com/2012/07/group_1_gucci.pdf